Our typical SEO package looks approximately like this, here is a primer for online stores:

Technical and on-site SEO improvements:

• Check technical SEO of the website.
• Crawl the websites with Screaming Frog SEO spider, run SEMRush audits, GTmetrix audits and also look into the technical component of the Google Search Console.
• Check internal linking structure of the website.
• Identify links that are broken and should be fixed either programmatically or manually.
• Review the overall website structure and provide recommendations.

Estimated time: 16 hours.

Come up with content strategy:

• Extract all current keywords of the website using Google Search Console API and analyze them.
• Pull keyword data from SEMRush.
• Pull competitors’ keyword data and compare us vs them.
• Develop a content plan for the website.
• Implement our unique Google Search Console categories method.
• Develop a content calendar to support the new categories with 3-5 blog posts each.
• Produce blog post topics and layout (50-70 needed) total.
• Build links from the new blog posts to categories, turning mentions into links on existing blog posts.
• Existing content improvements for better ranking.

Estimated time 21 hours per website without blog post production. Add from 25 to 35 hours for content production using ChatGPT.